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Influence Empire

by Lulu Chen

In 2017, a company known as Tencent overtook Facebook to become the world's fifth largest company.

It was a watershed moment, a wake-up call for those in the West accustomed to regarding the global tech industry through the prism of Silicon Valley: Facebook, Google, Apple and Microsoft.

Yet to many of the two billion-plus people who live just across the Pacific Ocean, it came as no surprise at all.

Founded by the enigmatic billionaire Pony Ma, the firm that began life as a simple text-message operator invested in and created some of China's most iconic games en route to dreaming up WeChat - the Swiss Army knife super-app that combines messaging, shopping and entertainment. Through billions of dollars of global investments in marquee names from Fortnite to Tesla and a horde of start-ups, Ma's company went on to build a near-unparalleled empire of influence.

In this fascinating narrative - crammed with insider interviews and exclusive details - Lulu Chen tells the story of how Tencent created the golden era of Chinese technology, and delves into key battles involving Didi, Meituan and Alibaba. It's a chronicle of critical junctures and asks just what it takes to be a successful entrepreneur in China.

ISBN: 9781529346862

€ 18.75 

Not Yet Published.

Printed on or after 14/07/22. Please note dispatch may take 5-10 days after publication date.
A separate order should be placed for this item. If you order this along with other items, your entire order will be held and despatched when complete.

Date of Publication: 14/07/2022

  
Cover of Influence Empire - Lulu Chen - 9781529346862Trade Paperback

Influence Empire also appears in these Categories:

Business