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Data Protection for Marketers: A Practical Guide

by Steven Roberts

ISBN: 9781786050984

Data Protection for Marketers: A Practical Guide offers advice and guidance for marketers. It is written bt marketers by a marketing and data protection practitioner with extensive experience in both sectors.

The book avoids legal and compliance jargon. It presents data privacy principles in a simple and transparent manner, focusing on the practical steps that marketers can adopt, along with useful case study examples.

Data Protection for Marketers is essential reading for sales and marketing professionals, data protection practitioners, and any business from multinationals to sme, thet wants to understand how GDPR impacts on it's marketing strategy.

160 pages.

€ 18.00 

In Stock.

Usually despatched in 2-5 working days.

Date of Publication: 22/02/2021

  
Cover of Data Protection for Marketers: A Practical Guide - Steven Roberts - 9781786050984Paperback

Data Protection for Marketers: A Practical Guide also appears in these Categories:

Law