- Browse
- Bestsellers
-
Books
-
Popular
Sports
Fiction
Health
Creative
Home & Garden
- Agriculture & Veterinary
- Antiques
- Architecture & Interiors
- Cookery
- Crafts
- D.I.Y.
- Gardening
- Wine & Beverages
Leisure
Irish
- Irish Fiction
- Irish History
- Irish Interest
- Irish Plays & Poetry
- Books As Gaeilge
- Limerick & Clare Books
- Genealogy
Other Categories
Book Awards
- Booker Prize
- CBI Book Awards
- Dublin Literary Award
- Irish Book Awards
- Nero Book Awards
- Pulitzer Prize
- Women's Prize for Fiction
Specials
Recommended
Gift Wrap Service
-
- Children's
-
Gifts & Stationery
-
Popular
Gift Ideas
Games & Jigsaws
Childrens
-
- Third Level
- School Supplies
I love it. What is it?: The power of instinct in design and branding
€ 37.45
ISBN: 9781838666064
The internationally renowned design agency Turner Duckworth presents stories and advice gathered from working with the world's biggest brands
No other design company has worked with as many significant brands as Turner Duckworth, the company behind the visual identities of Amazon, McDonald's, Coca-Cola, and even Metallica. I love it. What is it? showcases Turner Duckworth's philosophies, learnings, and adventures from more than three decades of working with major brands and presents the firm's unique and optimistic outlook, along with hints, tips, and the inside scoop on what makes successful brands tick.
The book, a fascinating anthology of essays, think pieces, and 150 color illustrations that explore the power of instinct in brand design, includes a selection of their familiar but captivating work alongside 20 contributions from leading voices of the design, business, and marketing worlds that explore creativity, instinct, failure, and more.
Features texts from leaders in the fascinating but often-hidden worlds of design and branding, including: Moira Cullen (Former Design Director, Coca-Cola North America); Morgan Flatley (Executive Vice President, Global Chief Marketing Officer and New Business Ventures, McDonald's); Linda Lee (Chief Marketing Officer, Campbell Meals & Beverages); Stefan Sagmeister (Designer, Sagmeister Inc.); Jessica Spence (President of North America, Beam Suntory); and more.
272 pages.
Temporarily out of stock.
Currently not in stock but due shortly. Usually despatched in 3 to 10 working days.
If you order this along with other items, your entire order will be held and despatched when complete.
Date of Publication: 22/02/2024
PaperbackI love it. What is it?: The power of instinct in design and branding also appears in these Categories:
