by Dave Carroll
ISBN: 9781401937935
In 2009, United Airlines broke Carroll's guitar and he turned to social media outlets to voice his complaint and garnered international attention in the process. This story details his background, motivation, and how businesses should respond to social media uprisings.
€ 4.00 Save €14.74 (RRP €18.74)
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Date of Publication: 04/07/2012