by Roy Lilley
ISBN: 9781857754124
The health service is under intense press and public scrutiny and anyone with clinical or administrative responsibility should be a confident and effective communicator.
Written in everyday language this book cuts out the hype associated with the world of communications to provide a practical approach to communicating effectively with the media staff patients and other key stakeholders.
With thought-provoking information and a wealth of practical exercises hazard warnings and top tips Managing the Message inspires and enables readers to ensure their organisation's messages are heard and understood clearly. It covers everything from newsletters and noticeboards to PowerPoint demonstrations and the Internet.
€ 32.70
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